Our Story

How We Started

When a Kroger corporate transition shifted operations across the country, our founder who had already spent years mastering the business from the inside, chose a different path: Entrepreneurship.

Armed with deep industry knowledge, one trusted associate, and a few initial core lines, SIGroup was founded. The vision was clear: take our massive Kroger enterprise expertise and deliver it with the personal, relentless care that only a focused team could provide.

We proved immediately that a dedicated team could out-work and out-sell anyone. Today, that exact same spirit drives us forward.

Why Vendors Choose Us

In this industry, everyone promises that they care. We prove it through long-term volume and real market presence. We operate out of two strategic hubs: our headquarters in Cincinnati, Ohio and our satellite office in Portland, Oregon. This dual-presence keeps us directly connected to major retail decision-makers.

  • Focused Team, Massive Footprint: We are one of the most efficient brokers in the business. We routinely generate higher volume and longer retail retention than firms ten times our size.

  • We Are True Partners: We do not just pass paper. We align with your team, learn your product inside out, and fight for your shelf space as if it were our own. We sit on your side of the table.

  • We Build Self-Sustaining Brands: We help to build the enduring systems that elevate vendors from a few store items into key suppliers so dominant their products practically sell themselves. Our track record speaks for itself.

Looking to the Future…

Kroger’s retail landscape is tougher than ever. Decisions need to be made quickly when shelf space is at a premium and margins are critical. Large scale brokerages often view vendors as mere numbers on a spreadsheet.

We look at things differently. Our goal isn't just about longevity, it’s about repeating our blueprint for success. We’re fully focused on growing a new generation of vendors using the exact same playbook, deep commitment, and core values that our founding core has established over the last thirty years. Our mission remains unchanged; to continue our legacy of absolute integrity while we deliver the modern, aggressive strategy your brand needs to win shelf space today, and hold it tomorrow.

What we say is true. What we do matters. If you are ready for a brokerage that puts skin in the game, let’s build your retail future at Kroger together.